Our forecasting models analyze Amazon’s purchasing patterns, seasonal trends, your promotional calendar, and other factors that may impact orders to predict POs with accuracy. This prevents costly stockouts while minimizing inventory warehousing costs.
FAQ Archives
Can you help transition between Vendor and Seller Central?
Absolutely. We’ve managed many platform transitions. Our process includes a profitability analysis, transition planning, and support on execution. We’ve seen that, for many brands, a transition can positively impact revenue long-term and improve a brand’s overall marketplace presence as Seller Central typically comes with more brand control.
How do you optimize profitability when Amazon controls pricing?
We focus on controllable factors: cost optimization, product mix strategy, and strategic negotiations. Our approach focuses on maintaining or improving margins while still offering a competitive retail price that aligns with the Amazon consumer.
When does selling on Vendor Central make sense for a brand?
High-volume brands with strong margins, established distribution networks, and products that benefit from Amazon’s marketing scale often thrive on Vendor Central. However, a proper operational framework is still necessary for long-term success. That’s why it can be crucial to partner with a marketplace agency like us to ensure every aspect of your Vendor Central businessContinue reading “When does selling on Vendor Central make sense for a brand?”
How fast can I see results?
Most brands see directional changes within a few weeks to months once listings and campaigns become aligned. Long-term gains come from repeated testing and iteration.
What online marketplace optimization tools do I need to start?
Begin with search insights, listing quality checks, and ads reporting. Add brand protection and pricing alerts into your toolbox as complexity grows. Brandwoven also has our own data analytics platform to easily view product sales over time. Regardless of where your brand is at in its marketplace journey, having a dedicated tool to uncover ASIN-levelContinue reading “What online marketplace optimization tools do I need to start?”
What is Amazon marketplace optimization?
Amazon marketplace optimization aligns product content, pricing, ads, and fulfillment to improve discoverability and conversion. Brandwoven’s team uses tools and years of marketplace experience to easily uncover gaps, prioritize fixes, and measure performance.
What does a Brand Registry audit look like?
We will review the following and let you know if there are any adjustments we need to make on your behalf: Selling Account Connections Brand Registry Users Ad console connection to Brand Brand Name on listings Brand store URL Bylines on PDPs Selling Benefits Contact us for a Brand Registry audit.
Why is my brand name showing up incorrectly on the PDP but is correct on the backend?
If you’re having this issue, our team will submit a ticket within the ad console to request a change to the brand byline, and a separate one to ensure the URL is correctly linking to the right brand store.
What if the brand name appears as the parent company instead of the correct brand?
We have seen this issue before for conglomerates that we’ve partnered with. Our team will submit a ticket to have Amazon correct it and ensure backend details are all populated correctly with the right brand. In some instances, you may need to prove affiliation with the company/brand and we can partner with you to getContinue reading “What if the brand name appears as the parent company instead of the correct brand?”
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