It depends on your size. In many cases, despite having great relationships within Amazon, Vendor Managers are currently not managing businesses of less than $5M, and in some GLs, as much as $20M. What we can do is offer solutions to be successful on Amazon or other marketplaces with or without a Vendor Manager, includingContinue reading “I don’t have a Vendor Manager – can you help?”
FAQ Archives
Is it possible to automate Amazon profitability analyses?
Is it possible to automate Amazon an profitability analysis by using a calculator, such as the one Brandwoven has developed. Using a calculator greatly expedites the analysis process.
Did you design your own tools?
In the case of our data visualization tool, called Scout, yes. In other cases, we partner with known and industry-leading platforms to provide exceptional data and technology-driven automation for our brands.
Do your brand partners get access to your technology tools?
In most cases, absolutely. Our tools are designed for interaction with our brand partners and each has a view access to see and interact with the data. We do our best to be transparent and collaborate with each of our partners.
What is staff augmentation?
In a rapidly changing employment landscape, Brandwoven offers contracted full-time staff with specific skill sets. You don’t have to bring on headcount; get a full-time Amazon expert managed by Brandwoven.
What are some important statistics on ecommerce translations?
Here are some important statistics on translations that ecommerce brands should keep in mind when considering investing in translation services: Brands can reach 80% of online shoppers by translating their product pages into the following languages: Chinese, Japanese, Spanish, German, French, Portuguese, and Italian A consumer behavior study conducted in 2014 found that 75% ofContinue reading “What are some important statistics on ecommerce translations?”
What do you consider a “large” catalog?
Generally speaking, any catalog over 500 SKUs requires a different approach. We routinely work with catalogs in excess of 3000 SKUs. The largest catalog we managed and loaded into Amazon was over 120k SKUs.
What works better: coupons or Prime Exclusive Deals?
For Prime Day and other tentpole events, Amazon gives more visibility to Prime Exclusive Deals. We recommend brands participate with Prime Exclusive Deals if they can afford the minimum 20% discount and pricing meets their thresholds.
When does this model work best?
For most brands, we encourage owning their store or having their own Vendor Central account. But for some, this isn’t practical – so we offer resale services. This is a service offered for those where the tax, sales, or accounting challenges of owning the Amazon account doesn’t work for their business.
Why didn’t you develop all of your own tech?
For a few reasons: the first is that many of the tools we use were developed over years with millions of dollars invested. We feel they do an exceptional job and don’t feel any agency, regardless of size, can create tech to compete with their functionality and effectiveness. The second is that we feel brandsContinue reading “Why didn’t you develop all of your own tech?”
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