Logistics & Forecasting

Walmart Fulfillment Services (WFS)

Walmart is becoming an important channel for many premier brands. Similar to other major marketplaces, Walmart offers a fulfillment network to serve their customers, but it needs to be managed effectively.
Laptop on a white background with the Walmart Marketplace webpage displayed

Comprehensive Walmart Fulfillment Services Support

Injection Plans

Brandwoven's demand planners and stocking policies define supply recommendations that are shared as Injection Plans. Clients then have the opportunity to confirm if they want to execute those injection plans. Once confirmed, our shipment coordinators jump in to execute the plan.

Shipment Manifests

Detailed shipment manifests are emailed to clients, providing order details for entry into their booking systems. Entering that info will allows clients to release inventory to be packed and shipped to Walmart Fulfillment Services.

Coordinating Packing

Our expert shipment coordinators provide product, case, and carrier labels to ensure properly packed FBA inventory shipments. Our warehouse partners never need to go into the Walmart portal with the level of detail in our coordination efforts.

Reconciling Inbound Receipts

Walmart misplaces a small percent of inbound shipments. We look for and dispute those shortages for our clients. While it is a small percent, we pursue compensation for the retail value for any units lost by Walmart.

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The Fast-Growing Marketplace of Walmart Fulfillment Services

Workflow infographic showing the Walmart fulfillment services process

Walmart.com has attracted a broad target market leveraging their in-store and grocery experiences. With a different leverage point, many brands consider Walmart’s consumer base as complimentary to Amazon.

Similar to Amazon, Walmart has built out a fulfillment service called Walmart Fulfillment Services (WFS). By utilizing WFS, sellers can quickly launch on the Walmart marketplace in a way that ensures fast and reliable deliveries to customers. WFS offers competitive pricing on storage and fulfillment. The service integrates with Walmart’s online marketplace and comes with customer support.

To properly manage WFS for clients, Brandwoven projects demand, manages supply to that projection, consults on product prep, and coordinates shipments.

Brands Recognize WFS as an Efficient Way to Serve the Walmart Audience

Orange background with a laptop displaying a Walmart product page

In the U.S., Walmart.com holds approximately 6.4% of the retail ecommerce market share. Walmart’s U.S. ecommerce sales surpassed $70 billion in 2023, with a significant portion attributed to third-party sellers using WFS.

WFS operates through strategically located centers across the United States. This extensive network enables Walmart to provide two-day shipping to approximately 97% of the U.S. population. The fast delivery speeds position WFS as a competitor to Amazon’s Fulfillment by Amazon (FBA). While Amazon and Walmart are competing marketplaces, many sellers consider them to serve different consumer bases.

WFS is quickly being adopted by more sellers. From 2020 to 2023, the number of items fulfilled by WFS saw triple-digit growth year-over-year. Brands now see Walmart.com as a place they want to be available. When the time is right for your brand to be on Walmart.com, Brandwoven can get you started.

Frequently Asked Questions

What are Walmart Fulfillment Services?

Walmart Fulfillment Services (WFS) allow third-party sellers to store products in Walmart’s fulfillment centers. From those fulfillment centers Walmart handles packing and shipping orders, ensuring fast delivery to customers shopping on Walmart.com.

Can I use WFS for international shipping?

Currently, WFS is primarily for domestic shipping within the United States.

How are WFS fees calculated?

WFS fees include storage and shipping fees. Detailed fee structures are available in the WFS program documentation found in their seller guides. Brandwoven can provide you with an analysis of what your specific WFS fees would be.

How are returns handled in WFS?

Walmart handles the logistics of returned items and related customer service. Fulfillment fees are not refunded, but the selling commission fees are.

Is there a minimum inventory requirement for WFS?

There is no strict minimum, but sellers should maintain adequate inventory levels to meet their sales goals. Brandwoven forecasts and stock to meet the demand for our clients.

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Holistic Walmart Management Services

Managing Walmart is a specialized skill. Let us handle it for your brand with focused experts.
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