Skip to content

Industries

Full-Service Marketplace Management, Deep Roots in Sports and Outdoors

Brandwoven's leadership team has over 30 years of combined experience building and guiding sports & outdoor brands in ecommerce and retail channels. This background lets us understand forces within the market and how they affect our clients' omni-channel strategies. We drive and advise our clients with data-driven suggestions and holistic strategies that capture revenue and customer retention at every step of the sales process.
Get in Touch
Outdoor bag on a yellow background
Snow Peak mug on a green background
2 people camping

Brandwoven is the gold standard in full-service Amazon agencies. Their team is driven by success and a proven track record of results that no one else in the industry can match. They took the time to really learn our business and have customized their support to meet all of our business needs. The level of trust they have built with us is a direct result of standing behind what they promised and delivering more than asked! The best decision we made to drive our Amazon business to new heights was to partner with Brandwoven. They are our long-term partners and we are winning together.

John V., Director of Ecommerce

Growing Brands in the Sports & Outdoors Industry

The COVID-19 pandemic radically changed the sports & outdoors industry. Millions of new customers were thrust into the outdoors as offices closed and social distancing became normal. This was a boom time for the outdoor industry; brands expanded, sales were plentiful, and lack of inventory was a problem.

Post-pandemic, however, things have changed. The industry is now flooded with commodity-driven products and race-to-the-bottom pricing strategies. Now, it is more important than ever to develop brand loyalty, even on marketplaces like Amazon.

Let Brandwoven help you find key customers, communicate your brand message, and create lifetime brand loyalists.

$1B+

Amazon Sales Managed

15

Marketplaces Managed Worldwide

10%

Average conversion rate of Brandwoven clients above industry average

12x

Scrapes of competitive data daily

Read the Full Case Study

Brandwoven's team has over 30 years of sports and outdoor experience. We know your customers, distribution networks, retailers, and supply chain struggles.

Brand Side Experience

Before honing our skills in marketplace management, we have sat in those line review meetings fighting for peg space and premium shelf positions. We have gone to our management teams and asked for those promo dollars without being able to quantify a specific rate of return. As the brick-and-mortar retail network consolidated, we wrestled with SKU rationalization and one-size-fits-all planograms. Knowing the interworkings of big box and specialty retail allows us to take a more holistic approach to management of Amazon and other marketplaces.

Global Marketplace Opportunites

You choose when to launch new products into the marketplace. No matter the lifecycle of a product, you can change the messaging and points of difference as needed. Your packaging becomes digital vs physical, meaning there is much more real estate to pass on your product's unique point of difference. Enhanced brand listings make your product come alive, sharing all the necessary information, features, and specifications.

Marketplace Challenges

We understand there can be fear related to moving your business into the ecommerce market. Brandwoven?ecommerce solutions provide all manufacturers with a unique opportunity: the ability to list your entire catalog and serve every customer. We know the strategies and the techniques to keep your entire book of business and add a stream of customers that are unique online.

Why Brandwoven?

We know how to launch brands, expand globally, and clean up ecommerce channels to grow market share and revenue. And we can do it while preserving and even helping expand specialty retail or big box retailers

Field electronics brand expands into 12 Amazon marketplaces, utilizing local language translations and region-specific creative

Brandwoven optimized FLIR's catalog across the globe. With country-specific catalogs, export-controlled products and technical data was translated into 12 languages. As a result, FLIR has significantly grown its business and become a model company for Amazon global expansion.
140

New Product Launches

400

New Graphics Created

Learn more about our international expansion capabilities
Person holding a smartphone looking at A+ Content from the brand FLIR

Meet the Brandwoven Sports and Outdoor Team

If you want a team that understands your industry, key players, and how to succeed in a crowded market — you have come to the right place.
Schedule a Call
Man holding a fish out of water

Industry Case Studies

See examples of how we've helped sports and outdoor generate value, consumer loyalty and market share growth on Amazon and other marketplaces.
See All Case Studies

Watersports Brand Grows Sales by 109% Year-over-year with Optimized Content and Strategic Advertising Investment

Brandwoven revised product listings and re-allocated marketing spend to boost the brand's Amazon presence after facing declining market share and outdated digital merchandising.
109%

YoY Increase in Sales

20%

YoY Increase in Market Share

See the Full Case Study 
Man waterboarding

The custom approach that Brandwoven takes has really been the most valuable part of our partnership. Brandwoven did not try to sell us a cookie cutter solution, but instead built a custom solution built around our unique business needs. And even when those needs change Brandwoven has not wavered in delivering a solution that is right for us.

Steve Krajczynski, Director of Consumer Direct Sales

Your Agency Partner for Premium Sports and Outdoor Brands

Brandwoven offers unmatched experience in the sports and outdoors industry.

Frequently Asked Questions

Do you work directly with Amazon vendor managers?

Yes, Brandwoven has numerous relationships with current and past Amazon vendor managers and their staff.

If I work with Brandwoven, do I still run my own account?

Brandwoven is a full-service marketplace agency. We will care for your account 24/7/365. That being said, your team is involved in all decision-making and strategy objectives, and we always recommend the account ownership stay with the brand.

At what sports & outdoor brands has your team worked at?

Brandwoven team members have previously held positions at Remington, Sawyer Products, Garmin, Dr.Martens, Adidas, and Keen – just to name a few.

What services does Brandwoven focus on during the off-season, if a client has a seasonal product?

During the off-season, Brandwoven will work on improving account health, listing content, and any other growth opportunities that the brand may not be able to prioritize during the busy peak season. For many Brandwoven clients, the off-season can include honing in efforts on:

Marketplace Resources for Sports & Outdoor Brands

Utilize Brandwoven's experience in the sports and outdoors market to gain industry insights that help you reach new customers and leave competitors behind.
See All Resources
Article

Best Practices for Amazon Listing Images: Requirements, Limitations & More 

Break down of Amazon's guidelines, best practices, and examples of product listing visuals.
Read More
Article

The Amazon Buy Box Algorithm: Explained

Managing buy box is essential to a brand’s success on Amazon as 90%+ of sales go to the buy box winning seller.
Read More
Article

Understanding Amazon Capacity Limits for FBA Inventory: Amazon Seller Central Inventory Management Explained

Current capacity limits and when and how to create removal orders, and request more storage.
Read More

Complex and Growth-Focused Brands Require Advanced Amazon Agency Expertise

Partner with Brandwoven to effectively compete in the online marketplace landscape. Schedule a call to learn more about our capabilities and past client success stories.
Schedule a Call

Reach Out To Meet with One of Our Account Directors