Director of Advertising

Preston Keaton

Preston is a retail media leader with over 10 years of experience, managing more than $200M in ad investments. He builds global teams, drives award-winning strategy, and accelerates growth for major consumer brands.

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Preston brings over a decade of retail media and ecommerce advertising experience, leading strategy and global teams across Amazon and major omnichannel marketplaces. He has managed more than $200M in ad investments for consumer brands and is recognized for his expertise in full-funnel strategy, AMC measurement, DSP, and cross-channel optimization. Preston has built and led award-winning advertising divisions, earning recognition from Amazon for innovation in holistic retail media strategy. He has also overseen global integrations, scaled creative and content production teams, and launched new service offerings that have generated millions in incremental revenue.

Known for his analytical depth and strategic clarity, Preston excels at developing strong client partnerships and building scalable operational frameworks that drive growth and performance efficiency. Outside of work, he enjoys hiking, biking, watching baseball, and spending time with his family.

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